Work · 2023 , 2026
A short, intentional list. Each engagement was hands-on , no farmed-out strategy, no quick reviews. Detailed walkthroughs on request.
Rebuilt the IA around solution categories and shipped a 40-page hub. Indexation tripled in six months.
Editorial calendar + topical clusters across three service lines. Pipeline attribution doubled by month four.
Shopify → headless migration without losing the legacy ranking surface. 1:1 mapping + a phased redirect plan.
Logs-first audit. Killed 14k orphaned URLs, recovered crawl budget for what actually mattered.
B2B audit + a 12-month roadmap their in-house team shipped. I trained, they executed.
Local pages, schema, and a faster booking flow. Walk-ins quadrupled within a quarter.
NDAs cover most of the detail , happy to walk through the rest in a call.
Request a case study →